Green Action Centre will be hosting the following ecoMOBILITY (Transport Canada) webinar on Special Events & TDM (Transportation Demand Management) on Wed, Jan. 12th. If you would like to join us, please let me know at * beth@greenactioncentre.ca*. Hope you can join us!

cheers, Beth

925-3772

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Webinar: * Special Events & TDM *Date: *Wednesday, Jan. 12, Noon to 1:00 p.m. CST * Location: *EcoCentre boardroom, 303 Portage Ave, third floor* (enter via elevator inside front doors of MEC)

Sporting events, concerts, town celebrations…they all involve a lot of people trying to get to the same place at the same time. How can you sustainably plan transportation for these types of events? How can you convince attendees to walk, cycle, or take public transit to special events instead of using their cars?

In order to manage dramatically increased transportation demand during the 2010 Olympic Games, TransLink (Metro Vancouver's regional transportation authority) and its partners set the ambitious goal of reducing vehicle use by at least 30% during the Games. In this ecoMOBILITY webinar, JoAnn Woodhall from TransLink will speak about the highly successful measures put in place to not only transport Olympic spectators, volunteers, and staff, but also to provide local commuters and businesses with travel options that would keep commuters, customers, and goods moving during the Games. She will also discuss the monitoring and measurement of these initiatives, and how the quantitative data TransLink obtained is helping to prove the value of transportation demand management in Vancouver.